Soul Apothecary Pure Serum

    • VITAMIN C BRIGHTENING SERUM - A powerful serum that supports youthful luminosity while delivering antioxidant defense against environmental stressors and free radicals.
      • Diminishes the appearance of wrinkles and uneven skin tone
      • Leaves all skin types soft, smooth, and glowing
    • NIACINAMIDE SERUM - This Facial Serum contains 10% Niacinamide (Vitamin B3,) works wonders to soothe, firm, and replenish skin, it has other beneficial ingredients such as collagen and tocopherol (vitamin E).
      • Fights breakouts & hyper-pigmentation
      • Advanced anti aging benefits
      • Firms and plums skin
    • WITCH HAZEL SERUM - An alcohol-free, hydrating serum formulated with witch hazel that hydrates dry, dull skin, absorbs excess oil, visibly tightens pores, and soothes for a dewy, healthy-looking balanced complexion. 
      • Wards off signs of aging
      • Tightens pores
      • Fights acne
      • Soothes puffy eyes
    • GLOW SERUM- (Astaxanthin, Vitamin C & E + Hyaluronic Acid + Niacinamide + Vitamin C & E) This serum combines five powerhouse ingredients—antioxidant-rich Vitamin C & E and Astaxanthin, skin perfecting Niacinamide and replenishing hyaluronic acid—that work synergistically to brighten the appearance of skin and defy signs of aging. This lightweight serum absorbs quickly to help fight free radicals and diminish sun damage, dark-spots, and age lines for a younger, healthier look and feel.


      This potent formula with concentrated anti-aging properties, it combines 13 powerful ingredients:  niacinamide , squalane, honey, bifid yeast, collagen, yeast extract, millet grass extract, Aloe extract, β-glucan, sodium hyaluronate, sandalwood oil, tocopherol (vitamin E), allantoin.

      • Fights the key signs of aging for radiant, youthful-looking skin
      • Instantly adds radiance and Intensely hydrates

      Packed with radiance enhancing ingredients, this fragrance-free serum combines the power of skin brightening ingredients Niacinamide, Tranexamic Acid, Alpha Arbutin and Undecylenoyl Phenylalanine to give you crystal clear, radiant skin. This lightweight serum absorbs quickly to improve dullness for even, glowing skin.

      • Niacinamide: it's a powerhouse ingredient for brightening and hydration.   It’s packed with natural, soothing properties that actively work to even your skin tone by addressing breakouts, blemishes, red marks and irritated skin. It also nourishes your skin to minimize redness or blotchiness while also working as a dark spot remover for face and diminishing the appearance of hyperpigmentation to give your skin a youthful glow you’re sure to love.
      • Tranexamic Acid: A brightening powerhouse,is said to boast benefits in terms of addressing discoloration. Therefore, it's heaven-sent for anyone dealing with melasma, hyperpigmentation, acne scarring, or purple-y red-splotched complexions.Arbutin is a molecule extracted from the bearberry plant that prevents the formation of melanin. 
      • Arbutin: inhibits tyrosinase, an enzyme that helps with melanin production, it can prevent dark spots or even help fade them, leading to a more even complexion. Arbutin is also great at fading those red-purple acne scars that stick around long after a zit is gone.

      With Centella & Niacinamide. Hydrates, repair and brighten.